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From its nineteenth century origins as something with a Henley neck and buttons to its current iconic status, the t-shirt (a long time personal favorite of mine) has become an American staple.
And while I have absolutely no intentions of building a reputation as a clothing company I am convinced that this beloved classic is a perfect fit for Ingzig.
Now as much as I’d like to tell ya these t-shirts are made of some of the finest fabrics from around the globe and that I covertly whisk off to undisclosed exotic locations in search of these indigenous textiles, the truth is these threads are pretty much your run of the mill stuff.
Hey, one can’t expect to be top of the line right outta the gate. However, I will (and continually do) strive to offer up the highest quality products within my limited budget.
With that said, what I feel is most essential right now is that these products continue to reflect the company’s values and vision.
And thus far, each and every individual design is in its own unique and spirited way doing exactly that.
By giving a well-deserved nod to the unadorned art of Everyday Earnest Effort.
As well as, collectively representing a small but integral part of a much anticipated greater good.
Meaning that I have a number of philanthropic programs I hope to introduce in the near future.
And of course the success of these products will be instrumental toward implementing those programs.
JUST A REMINDER
While tabulating data isn’t really my thing I thought it might be a good idea to throw a few established facts at this point.
The fact is (according to recent studies) that today more than ever people are looking for ways to enrich their everyday lives.
And while this in and of itself may not be all that surprising, what is is that it’s nearly 70% of all Americans.
That’s about 213 million of us!
Another noteworthy (but equally not so surprising) fact is that every year thousands of books on personal growth and achievement hit the shelves.
And did you know that 10 years ago there were approximately 1500 Certified Life Coaches working in the U.S.
Today there’s an estimated 20,000.
Get this. All total the PG&A industry is said to be $11 billion strong.
And again, that’s here in the U.S. alone.
This clearly shows that people are looking for something more.
As well as, that there’s a wealth of information out there that can help.
And while the aforementioned resources have proven invaluable at times, and while I personally encourage anyone so inclined to take full advantage of all they have to offer, here at Ingzig we’re doin things a little differently.
“People often need to be reminded more than they need to be instructed,” said English author Samuel Johnson.
And that in essence is our mission here at Ingzig.
Wherever you see our name, logo, and/or the 3E motto, you’ll be keenly reminded of the unexpected power of this gentle art called Everyday Earnest Effort.
Nothing personal, but we feel it’s time personal growth and achievement got an ‘ingzigorating’ kick in the ass.
In the words of Alan Webber, co-founder of Fast Company Magazine, “If you make education too bland nobody’s gonna wanna swallow it.”
DON’T BE SILLY
So, the question remains:
Do you need to be wearing an Ingzig original to realize your own potential?
Of course not.
And I’ll be the first to tell ya that.
Like Lieutenant Kaffee said to Lance Corporal Dawson in the film A Few Good Men, “You don’t need to wear a patch on your arm to have honor.”
However, with that said, I’d be no less than honored if you chose one or two of our products to help celebrate that potential to the very fullest.
Oh and by the way, thanks for your continued support.
See ya on Aug 1st. Till then, keeep it up.